07 September 2016

BIG Magazine, the fifth edition!

The fifth issue of BIG magazine has arrived in September with a wealth of new contents. You can read it on our web site or on paper - available at our Customer Experience Center and at the Industrial Village of Turin.

Derek Neilson, Chief Operating Officer, EMEA President, Commercial Vehicles Products Segment, introduces the new edition, one year on from the first publication! To relive the sensational atmosphere, created during the event, an article dedicated to History & Glory, the third edition of the international event open to the public. The area of Innovation is worthy of great interest: the Village dedicates a special space in the showroom and two pages of BIG with the Iveco Vision concept, the ‘vehicle of the future’. The fifth edition also proposes an article on the New Holland Agriculture Customer Centre of Jesi; the interview with Costanza Bonora, the Industrial Village Marketing manager; a series of events made in the Village and a preview of the fourth edition of Village in Festa event, to which you are all invited, that will take place on Sunday October 23rd 2016 at the Industrial Village! A space dedicated to the product with the New Holland FR 650 and to leisure with the Big Games section.

We wish you a good read!

Download the FIFTH Edition